My Projects
Below is a selection of some of my most influential work. These examples offer insight into my key partnerships and expertise, as well as the meaningful impact of my contributions.
01
American Meadows
Press Releases & Marketing Competitor Analysis
Interning with the Marketing team of this company I significantly advanced my skills in branding, written communication, and public relations. I gained firsthand experience in creating press releases and conducting a marketing competitor analysis, which deepened my understanding of strategic planning, marketing channels, and marketing research.
02
Welcome Baby
PR Plan
Collaborating with Welcome Baby of Northern Utah provided a valuable opportunity to contribute to a non-profit organization. Developing a comprehensive PR plan for them helped me enhance my skills in crafting engaging social media posts and videos, as well as designing effective flyers. This experience strengthened my expertise in content creation, and also deepened my understanding of branding and strategic communication with the non-profit sector.
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03
UTA (OGX)
Social Media Plan
Through collaboration with UTA, I created a social media campaign aimed to increase awareness of OGX and boosting utilization amongst local residents and students. In the process, I gained valuable experience in crafting compelling social media posts and reels, learning how to resonate with a different type of audience. Creating a detailed posting calendar helped me to efficiently execute the campaign, while also deepening my understanding of strategic content planning and scheduling.
04
Base Camp Treats
Advertising Plan
For this brand, I designed an advertising campaign aimed to increase brand awareness and engagement. This project provided me hands on experience in strategic planning, where I developed a comprehensive approach to effectively reach the target audience. I also sharpened my skills in audience analysis, learning to identify and understand key demographics. The campaign involved creative development, including crafting compelling brand messaging and visual content.
